Portfolio

The work, in sequence.

Five clients, five atmospheres, one continuous scroll. Furniture becomes ingredients, ingredients become industrial, industrial becomes care — every frame is real client photography.

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01 Akin

Product quality was never the problem. Product presentation was.

Akin manufactures complete hospitality and senior living furniture in southern Arkansas. A broad, configurable line asks a specifier to imagine the result instead of seeing it — and imagination is where specifications get lost.

What Matmon built

  • Product renderings and room scenes developed from line drawings
  • Finish and fabric variations without a new photo shoot for every combination
  • Application imagery for senior living and hospitality settings
  • Catalog and website product presentation
  • Senior living market research and audience development
  • Email campaigns and clearer paths to catalogs and consultation

Who it reaches

  • Interior designers and architects who specify
  • Senior living owners and operators
  • Hospitality groups
  • The dealer network around them

Read the Akin case study

Akin model 1033-925 lounge chair in a gold chenille with tapered wood feet.
Akin model 1033-925 lounge chair in a gold chenille with tapered wood feet.
Akin model 4036 wingback lounge chair in a taupe striated fabric.
Akin model 4036 wingback lounge chair in a taupe striated fabric.
Akin model 2112 Paris lounge chair in white vinyl with light-finish legs.
Akin model 2112 Paris lounge chair in white vinyl with light-finish legs.
Akin model 8134-916 arm chair — dark-stained exposed frame, upholstered inset back.
Akin model 8134-916 arm chair — dark-stained exposed frame, upholstered inset back.
Akin model 8132-916 arm chair — white painted frame with slatted back.
Akin model 8132-916 arm chair — white painted frame with slatted back.
Senior-living guest room built from Akin casegoods and seating — a room visualization, not a photograph.
Senior-living guest room built from Akin casegoods and seating — a room visualization, not a photograph.

02 Western Foods

The event was never the campaign. It was the middle of one.

Western Foods mills and blends rice flours, gluten-free ingredients, pulses, ancient grains and inclusions for commercial food manufacturers. Buyers meet the brand in a feed, in a trade-show aisle, and in a sales meeting — and those places rarely told the same story.

What Matmon built

  • Trade-show booth design built for how buyers move through an aisle
  • Pre-show social and email campaigns around IFT FIRST and Expo West
  • Event photography and on-site participation by the Matmon team
  • Application, capability and certification storytelling
  • An interactive sales presentation in place of a linear deck
  • Brand and website work carrying the same story online

Who it reaches

  • Commercial buyers
  • R&D and product development teams
  • Co-manufacturers evaluating ingredient partners

Read the Western Foods case study

Hands cupping rough rice on the mill floor.
Hands cupping rough rice on the mill floor.
Rice filling the glass sight-glass section of a vertical milling column.
Rice filling the glass sight-glass section of a vertical milling column.
Rice mill interior: a row of Bühler sifter units along the aisle.
Rice mill interior: a row of Bühler sifter units along the aisle.
Extruded crisps cascading over a conveyor end-roller into a collection pan.
Extruded crisps cascading over a conveyor end-roller into a collection pan.
Cupped hands holding finished extruded crisps beside the line.
Cupped hands holding finished extruded crisps beside the line.
Grain storage bins, overhead conveyor gallery, rail siding and a waiting trailer.
Grain storage bins, overhead conveyor gallery, rail siding and a waiting trailer.

03 Neumeier

Industrial credibility, earned before the first phone call.

Neumeier Drilling Fluids runs mud plants and rail-served facilities supporting operators across the Mid-Continent. Two questions decide the call: can you handle our program, and can you get product to us now.

What Matmon built

  • A website organized around capabilities, locations and response
  • Mud plants, bulk storage, rail access and service coverage, stated plainly
  • Industrial photography and equipment context
  • Estimate and 24/7 product request paths in the first screen

Who it reaches

  • Operators and drilling engineers
  • Procurement teams working under pressure

Read the Neumeier case study

Land drilling rig against an orange sunset, rig-floor lights on.
Land drilling rig against an orange sunset, rig-floor lights on.
Neumeier pneumatic bulk trailer and tractor at the company yard.
Neumeier pneumatic bulk trailer and tractor at the company yard.
Bulk-material silos on a rig site with pallets of sacked product.
Bulk-material silos on a rig site with pallets of sacked product.

04 Mid-Ark Roofing

Commercial and residential look alike and behave nothing alike.

Mid-Ark Roofing has served Arkansas since the mid-1990s with sheet-metal fabrication and manufacturer-trained crews. One site serving both audiences made commercial buyers work too hard, so the work separated them.

What Matmon built

  • A website redesign focused on commercial buyers
  • Commercial capability and sheet-metal fabrication presentation
  • Service-area content by region and city across Arkansas
  • Clear separation of commercial and residential paths
  • Project photography and estimate request pathways

Who it reaches

  • Building owners and facility managers
  • Schools, healthcare and industrial facilities
  • Property managers

Read the Mid-Ark Roofing case study

Crane hoisting roofing material to the UAMS Outpatient Center roof.
Crane hoisting roofing material to the UAMS Outpatient Center roof.
The Central Arkansas crew on site.
The Central Arkansas crew on site.
Flat commercial roof mid-restoration, seams and flashings coated.
Flat commercial roof mid-restoration, seams and flashings coated.

05 Healthcare

In healthcare, the most persuasive material is already inside the practice.

Snell Prosthetics & Orthotics has served Arkansas patients for more than a century. Hodge Orthodontics cares for patients across three Central Arkansas locations. In both, the work was to carry what already happens in the clinic into everything a patient sees first.

What Matmon built

  • Human-centered storytelling built around patients and practitioners
  • Patient education across services and devices
  • Location visibility for statewide and multi-office practices
  • Patient-friendly brand expression and website experience
  • New-patient, booking and contact paths always within reach

Who it reaches

  • Patients and families
  • Referring physicians, therapists and general dentists
  • Veterans’ organizations

Read the Healthcare case study

Three generations of a family on a porch; the grandmother wears a below-knee prosthesis.
Three generations of a family on a porch; the grandmother wears a below-knee prosthesis.
A sheriff’s deputy with a patterned prosthetic lower leg in front of his patrol vehicle.
A sheriff’s deputy with a patterned prosthetic lower leg in front of his patrol vehicle.
A patient sees her new braces in a hand mirror as two Hodge staff look on.
A patient sees her new braces in a hand mirror as two Hodge staff look on.
The Hodge Orthodontics office in late-afternoon light.
The Hodge Orthodontics office in late-afternoon light.

Whatever your organization makes possible, Matmon helps the right people see it, understand it, and take the next step.

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